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The Influence of Radio in Chicago - From WGN to the Digital Era

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조회 13회 작성일 24-10-24 03:08

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Radio's Impact in America - From WGN to Digital Era
Radio was a primary way for many Americans to get news and information before digital technology became popular. Furthermore, it provided a forum for those unable to travel to television or the internet to express their thoughts.

Chicago was home to 20 radio stations that first went on air in 1924, including Tribune-owned WGN ("World's Greatest Newspaper") that began airing broadcasts on March 29, 1924.

Sears was an early leader in radio business with its mail-order plant and headquarters at Homan Square in Chicago. WLS (World's Largest store) was created to capitalize on the brand. WLS soon become a key force in Chicago's radio market.

As the radio industry expanded, stations began diversifying into various formats. WLS switched 3 hours away from chicago illinois (illinoismail.top) from its rural audience in favor of top-40. Soon thereafter, WCFL also made this change; both stations gradually lost much of their local appeal as others altered their formats in attempts to attract new listeners.

The 1980s saw the first FM stations appear on radio dials. They quickly became popular. Radio stations on FM were heard more easily and had better sound than AM. FM also proved ideal for talk programming which quickly become immensely successful, reigniting radio as a source of news and entertainment.

Chicago's flagship AM radio stations continued to dominate AM dials in the 1990s. WGN switched from a full service format to sports talk. WGCI, a traditional news outlet, changed to an adult contemporary music outlet. WVAZ merged with Clear Channel and became AMFM.

WGN again changed hands in 1999. It was purchased by Chancellor Media, which converted it into a talk/news outlet and discontinued the long-running Morning Program Eight Forty Eight. WGN remained market leader from 1999 until being sold to Nexstar.

Nexstar, since its transition has seen a variety of changes in staff: Bob Sirott now hosts the morning show in place of Steve Cochran; Bill Leff has replaced Wendy Snyder as midday host; Justin Kaufmann has left Nexstar to become an evening host; and in recent times Nexstar focuses on hiring young talent in order to remain relevant.
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